Brand storytelling in the era of Artificial Intelligence
Traditional brand storytelling follows a preset pattern. First, a marketer works the marketing and advertisement message and picks the target segment for customers in advance. Next, the marketer picks the time to deliver the message to the entire segment, irrespective...
Ultimate Benefits of Social Media for Businesses
Out of 7.8 billion people living in the world today, there are 3.725 billion active social media users. Undeniably, it is the world’s hotspot for finding the right prospects for any business. Facebook, twitter, Instagram and other social media platforms go...Business Process Outsourcing: Challenges In The BPO Industries
Organizations across the world have adopted Business Process Outsourcing (BPO) to increase their opportunities to achieve cost reduction and business growth. However, this decision may not always prove positive due to various factors that influences it adversely. If...